ANTALYA BİLİM
UNIVERSITY
Course Information Package
| Code | Description |
|---|---|
| LO1 | Defining the strategic management process |
| LO2 | Explaining the dimensions of the general environment a company faces and how this environment can impact the company's opportunities and threats |
| LO3 | Being able to describe the "five forces model of industry attractiveness |
| LO4 | Understanding and discussing topics like vertical integration, horizontal integration, and the use of strategic alliances, mergers, and acquisitions to achieve a company's competitive advantage |
| LO5 | Applying the strategic management process to real-world business cases, including current global/business news, and developing recommendations to help companies create and sustain competitive advantage. Improving written and verbal communication skills through team and individual exercises |
| Week | Content |
|---|---|
| 1 | Introduction to Strategy |
| 2 | External Audit |
| 3 | External Audit |
| 4 | Strategy Formulation and Selection |
| 5 | Strategy Formulation and Selection |
| 6 | Strategy Implementation |
| 7 | Strategy Implementation |
| 8 | Midterm |
| 9 | Strategy Execution |
| 10 | Strategy Execution |
| 11 | Strategy Monitoring |
| 12 | Strategy Monitoring |
| 13 | Mergers and acquisitions |
| 14 | Mergers and acquisitions |
| 15 | Review |
| Activity | Count | Duration (Hours) | Total |
|---|---|---|---|
| Attendance | 13 | 3.00 | 39.00 |
| Post-Class Individual Study | 1 | 20.00 | 20.00 |
| Midterm Exam/Preparation | 1 | 45.00 | 45.00 |
| Final Exam/Preparation | 1 | 55.00 | 55.00 |
| Homework | 1 | 20.00 | 20.00 |
| Research Presentation | 1 | 31.00 | 31.00 |
| Total Workload (Hours) | 210 | ||
| ECTS Credit (Workload / 25) | 7 | ||
| PO \ LO |
LO1
|
LO2
|
LO3
|
LO4
|
LO5
|
|---|---|---|---|---|---|
| PO-1 | |||||
| PO-2 | |||||
| PO-3 | |||||
| PO-4 | |||||
| PO-5 | |||||
| PO-6 | |||||
| PO-7 | |||||
| PO-8 | |||||
| PO-9 | |||||
| PO-10 | |||||
| PO-11 | |||||
| PO-12 |
| # | Method Name | Description | Tools |
|---|---|---|---|
| 1 | Lecture (expository teaching), interactive discussion | Listening and taking notes. | Standard classroom technologies, multimedia tools (projector, computer, digital presentations) |
| 2 | Homework | Solving and analyzing homework questions using a computer and Excel. | Computer |
| 3 | Oral | Research – lifelong learning, processing situations, developing questions, interpreting, presenting |
